Most entrepreneurs make the same costly mistake: they fall in love with their idea and rush to build it without ever testing if anyone actually wants it. Would you rather spend six months building a product only to discover there’s no market for it, or spend two weeks validating the concept first? In this course, you’ll discover why market validation is your secret weapon against failure and learn the crucial difference between what people say they want and what they’ll actually pay for—a distinction that can make or break your venture.